From one personal finance professional to another…
When it’s time for an expert copywriter, you need one that speaks YOUR language…
(...or at least one who’s not only from the same world but can also translate financial speak onto clear, concise, and high-converting copy)
Your clients aren’t looking for another groundhog financial advisor.
You know… the kind that pops up annually to deliver the same vague sales message and then vanishes (poof!) for the remainder of the year, without providing any real value.
They’re looking for a money mentor who will show up confidently, consistently, and competently in every season of their life. And who provides content and advice that inspires action and empowers them to take control of their personal finances.
But, you know as well as I do you can’t just saunter in, proclaim your expertise and expect an eager - and loyal - following.
Sure, your advice speaks for itself - but is it loud enough to be heard above all the internet noise?
The fact is that if your copy isn’t calling in clients, it could be costing you them.
If you want to have a massive impact - and make more money - it’s time for words as powerful as your advice.
My mission:
I help financial brands (like you) increase your influence AND your income, so you can have more impact on your clients.
Personal finance copywriter, at your service…
Hi, I’m Jen – part money-whiz, part word-nerd.
Oh, and my 2-year-old thinks I’m hilarious (my 12-year-old… not so much.)
But I like to think I’m a triple threat.
I’m a Former Certified Financial Planner turned Personal Finance Copywriter - and while I may have stepped away from my brick-and-mortar career in finance, I still get to help make the financial world much more human for clients (like yours!)
But the truth is - like most entrepreneurs (and the market) - my history is anything but linear.
Many (*cough*cough*many) years ago, I did what most English majors do with their shiny new degrees…
Take a 16-year detour into the wonderful world of finance (*right brain… meet left brain.)
Throughout my career, I banked (pun totally intended) a ton of communication experience - like how to develop meaningful relationships, leverage emotions, and motivate change…
… But, more than that - I sat in front of the exact same clients as YOU do (3,200+ to be exact) and cultivated curiosity, empathy, and a deep understanding of the pain points, stumbling blocks, and big fears that stand between your client and anything that involves money.
(… you know, that incomparable insider knowledge that can only be gained from in-the-trenches experience.)
Even still, I get you because I’ve been in your shoes. I know what it’s like to want to have a massive impact - to help people master their money, their mindset, and their lives.
But also the need to weigh your words and balance professionalism with personality.
And, you know that feeling you get when your clients crush their goals? Yeah… I still get that when I help you with yours.
So now, as a copywriter, I get to blend together sales psychology and word chemistry for copy with personality AND purpose.
And even though I’m no longer in front of clients - I’ll help you get copy that gets you in front of more of yours.
It’s time for expert copywriting that works for you, so you can focus your time and forge your legacy
Stop throwing away money (and time) on marketing strategies that miss the mark.
If you’re looking to connect with your clients in all the best ways - and get the results to match - then it’s time for a personal finance copywriter that really gets it.
